Mar 28, 2006
David Meerman Scott, author of "Cashing In With Content : How Innovative Marketers Use Digital Information to Turn Browsers into Buyers," is our guest in our latest Middle Chamber Books Podcast. David has recently made available a free electronic book, "The new rules of PR: How to create a press release strategy for...
Mar 23, 2006
In this edition of our podcast, we present a telephone interview with Cheryl Procter-Rogers, president of the Public Relations Society of America, the world's largest professional organization for public relations practitioners. In a February speech to PR students at Ball State University, Procter-Rogers addressed...
Mar 8, 2006
Sun National Bank's Sun Home Loans subsidiary offers tips for first-time home buyers on how to navigate the mortgage process, with Brian Myers, president, and Danette Marcheski, vice president of Sun Home Loans. (12:10 mono MP3, 11.22mb). For more information, visit www.sunnb.com.
Mar 5, 2006
How do not-for-profit companies choose their banks? What services do not-for-profit companies need from their banker? What types of non-profits should be targeted? Our panel in this podcast helps explain how bankers can turn not-for-profit accounts into profit opportunities. Panelists Duke Fanelli Vice President for...