Tue, 1 May 2012
The Society for New Communications Research (SNCR)podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Lauren Burke, Marketing and Communications Associate – National Endowment for Financial Education® (NEFE®), which won an award in the Nonprofit category. Lauren manages NEFE's consumer-focused site, Spendster.org, where people can post videos describing impulse buys, regretful purchases, or stuff they never use, and answer the question, "Why did I buy this?" In the process, the site helps people learn more about making better choices with their money the next time they made a purchase. The whole site serves as a light-hearted way of accomplishing NEFE’s ultimate goal of behavior change in consumers. You can read more about the winning NEFE entry on the SNCR website. The podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of SNCR and a member of the SNCR Advisory Board.
The podcast series appears weekly on Thursdays over the next several months.
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Mon, 23 April 2012
The podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of SNCR and a member of the SNCR Advisory Board.
The podcast series appears weekly on Thursdays over the next several months. Beth Perell, Vice President, Communications and Information Management, Goodwill Industries International, Inc. Beth joined Goodwill portal team in 2005 to make information accessible to local Goodwills and help develop a culture of knowledge sharing. In 2007, she became the Director of Learning Solutions which also oversaw the in-person training events and technology-based learning initiatives. In 2009, she became the VP of Communications and Information Management overseeing web development, media relations, social media and communications strategies. Beth has over 15 years of communications and knowledge management experience and has held positions at Mercer Human Resource Consulting and A.T. Kearney. Beth holds a B.A. from Miami University and a Master’s degree from Dominican University.
Arlene leads a team responsible for Goodwill’s social media initiatives and its public web sites, including the award-winning My Story blog. She is the co-inventor of the Donation Impact Calculator, located at donate.goodwill.org. Collectively, her team’s online reach extends to more than seven million visitors annually.
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Thu, 26 April 2012
Lubetkin Global Communications LLC is pleased to present the Second Quarter 2012 Rutgers University School of Business at Camden Quarterly Business Outlook. The panelists in this program are: Dr. Joel Naroff, president of Naroff Economic Advisors
Special thanks to Samantha Collier, director of external affairs, Rutgers University School of Business, Camden, and Michael Sepanic, Director of Public Information, Rutgers University, Camden, for their interest in promoting podcasting technology. These podcasts are also available for commercial sponsorship. If you or your organization are interested in sponsoring production of the programs in this series, send an email to steve@lubetkincommunications.com. |
Sat, 21 April 2012
In this audio podcast, we present a telescoped aircheck* recording of an interview with Lori Katz, Cherry Hill resident and Parkinson's Disease activist and advocate. This interview was broadcast Thursday, April 19, on WMBS-AM 590 Radio, Uniontown, PA, near Pittsburgh. Lori previously appeared on Compuschmooze Video Podcast #5 in January 2010 to discuss her Parkinson's and some assistive technologies she was using. * A telescoped aircheck removes the commercials and irrelevant content of a broadcast. |
Thu, 19 April 2012
The Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Jennifer Sniderman, Group Manager – Employee Communications, and Sara Folkerts, Internal Social Media Manager for Sprint Nextel Corp. Jennifer and Sara are the architects of Sprint Nextel's Social Media Ninjas Program (case study at the link), recognized with the SNCR Excellence in New Communications Award for Online Reputation Management. |
Thu, 12 April 2012
We're pleased to present our first Jewish Sacred Aging seminar podcast, featuring a workshop conducted by Rabbi Address at M'kor Shalom in Cherry Hill, NJ on "The Art of Care-Giving." This program is part of the synagogue's Health and Wellness Initiative, which is based on the care-giving chapter in Rabbi Address's newest book, Seekers of Meaning. (Click on the book's title to purchase.) Rabbi Richard F. Address is the senior rabbi at Congregation M'kor Shalom in Cherry Hill, NJ. He was called to the congregation after 33 years with the Union for Reform Judaism, where he most recently served as the specialist and congregation consultant for the North American Reform movement in the program areas of Caring Community and Family Concerns. His work has been based on the belief that a congregation, to be a true “caring community”, must be founded on a theology of sacred relationships. A major part of Address’s work has been in the development and implementation of the project on Sacred Aging. This project has been responsible for creating awareness and resources for congregations on the implication of the emerging longevity revolution with growing emphasis on the aging of the baby boom generation. This aging revolution has begun to impact all aspects of Jewish communal and congregational life. Rabbi Address was ordained at the Hebrew Union College-Jewish Institute of Religion (HUC-JIR) inCincinnati (1972) and served congregations in California before joining the staff of the Union for Reform Judaism (formerly the Union of American Hebrew Congregations) in 1978. He directed the Union’s Pennsylvania Council from 1978 through 2000. In 1997 he founded the Department of Jewish Family Concerns and went full time in New York in January of 2001. Rabbi Address received a Certificate in Pastoral Counseling from the Post Graduate Center for Mental Health in 1998 and his Doctor of Ministry from HUC-JIR in 1999. He also received his honorary Doctorate from HUC-JIR in 1997. Visit www.jewishsacredaging.com for future episodes in this podcast series. |
Sun, 8 April 2012
The Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Moksh Juneja, CEO of Avignyata, an Indian social media consultancy that helped a Bollywood film production company create a highy successful Facebook fan page for a murder mystery that engaged more than a million fans. Avignyata was recognized by SNCR for its effective use of External Communications and Communities. Here is a description of the Avignyata entry.
Moksh (left) describes himself and his brother, Daksh, as ‘accidental entrepreneurs’. He and his brother quit their respective jobs on the same day without much serious thought… But just believed that they would come up with something big! Totally active on the social media platform, formation of Avignyata Inc. was one step forward taking his passion to the next level. Moksh has been instrumental in creating a platform for social media marketing campaigns for Sony Pictures, Colors (Viacom18) and more sustained campaigns for Shoppers Stop, Inorbit Mall amongst others. Before starting Avignyata Inc. he was working with Genesis Burson-Marsteller, and handling clients Accenture, Level Up Games, rediff.com and Sony Entertainment Television. The podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of SNCR and a member of the SNCR Advisory Board. |
Sun, 1 April 2012
The Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Satya Krishnaswamy, CEO of Next Principles. Next Principles was recognized by SNCR for its Social CRM application. Here is a description of the Next Principles winning entry.
The podcast series appears weekly on Thursdays over the next several months.
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Thu, 29 March 2012
The Society for New Communications Research (SNCR) has launched a new podcast series profiling the winners of its 2011 Excellence in New Communications Awards. The podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of SNCR and a member of the SNCR Advisory Board. The podcast series will be published weekly on Thursdays for the next several months.
The first program in the series profiles the winning entry from the World Wildlife Fund, which created Moabi, an interactive clearinghouse for information on rain forest deforestation activities. Describing the project in the podcast interview is Leo Bottrill (left), Project Lead for Moabi and Senior Program Officer in the WWF-US Policy Unit. Originally hailing from the UK, Leo has led efforts to map, model, and communicate the impacts of large infrastructure in the Greater Mekong, Congo Basin, East Africa, and Peru. Previously, he spent several years in Indonesia and Vietnam developing conservation programs and environmental education projects, and tackling the illegal primate trade. Leo holds an MA in Geography from the University of St. Andrews and an MSc in Environmental Technology from Imperial College London. |
Thu, 26 January 2012
Lubetkin Global Communications LLC is pleased to present the Fourth Quarter 2011 Rutgers University School of Business at Camden Quarterly Business Outlook. In this program the Outlook departs from its past format and focuses entirely on the topic of Green Energy. The panelists in this program are:
This quarterly forum, presented by Rutgers University in cooperation with the Chamber of Commerce of Southern New Jersey and sponsored by the law firm of Flaster Greenberg, features South Jersey area business leaders who assess the Southern New Jersey economy in their business sectors. This program was recorded on Thursday, January 26, 2012, at the Student Center of Rutgers-Camden. These programs are seeking sponsorship support. If you or your organization are interested in sponsoring production of the programs in this series, send an email to steve@lubetkincommunications.com. |









