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The Lubetkin Media Companies

At the Lubetkin Media Companies, we tell our clients' stories in sound and images.

Our Professional Podcasts division produces award-winning, broadcast-quality audio and video program content for the Web.

Steve Lubetkin Photography produces dramatic and artistic corporate, event, documentary and lifestyle photography.

Our Elevator Pitch Videos unit creates economical entry-level videos for organizations and individuals for use as video résumés or for inclusion on their websites.

State Broadcast News is an audio, video, and photojournalism news service that produces our own original news coverage content for other news organizations and for our own branding.

We are members of the Professional Photographers of America, the American Society of Media Photographers, the National Press Photographers Association, the Society of Professional Journalists, the Online News Association, the Radio and Television Digital News Association, and the Guild of Professional Photographers of the Delaware Valley.

Steve is a Certified Legal Video Specialist (CLVS) based on examination by the National Court Reporters Association and has been commissioned as a Notary Public for the State of New Jersey.

The Lubetkin Media Companies LLC
708 Crestbrook Avenue
Cherry Hill, NJ 08003
+1.856.751.5491 studio
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Apr 19, 2012

The Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Jennifer Sniderman, Group Manager – Employee Communications, and Sara Folkerts, Internal Social Media Manager for Sprint Nextel Corp. Jennifer and Sara are the architects of Sprint Nextel's Social Media Ninjas Program (case study at the link), recognized with the SNCR Excellence in New Communications Award for Online Reputation Management.

Jennifer Sniderman, Group Manager – Employee Communications - Sprint Nextel Corp.
Jennifer leads news, editorial and social media for enterprise-wide employee communications at Sprint. She specializes in interactive multimedia engagement programs which have garnered numerous awards. Jennifer is the co-creator of Sprint’s Social Media Ninja program leveraging employee advocacy to bolster the customer experience and improve Sprint’s corporate reputation. She provides counsel to Sprint’s Human Resources team to deliver leader-focused communications programs.  Prior to joining Sprint, she was Assistant Vice President, Corporate Communications at Zurich Scudder Investments in Chicago, IL. Outside of work, she serves on the board of Chameleon Arts & Youth Development, a non-profit organization providing arts education for homeless and under-served children.
Sara Folkerts, Internal Social Media Manager – Sprint Nextel Corp.
Sara is passionate about sharing, communicating, transparency and being open-minded. This has led her to her current job as a community manager and social media evangelist at Sprint. In addition to her role as community manager, Sara co-leads the Ninjas program at Sprint. The Sprint Social Media Ninjas program is a group of empowered employees who want to connect with customers and spread the “gospel” of Sprint in social media. Sara has presented on internal social media strategies at several conferences and at other companies. Where can you find her? On Twitter, of course! @saramiller

The podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of SNCR and a member of the SNCR Advisory Board.