May 11, 2014
For more than 40 years, Larry Litwin, APR, Fellow, PRSA, has been
teaching the practice of public relations at Rowan University,
Glassboro, Gloucester County, NJ, and elsewhere. Following a
distinguished career in broadcast journalism with ABC News and
Philadelphia news radio station KYW-AM, Litwin began his teaching
career and authored
The Public Relations Practitioner's Playbook for (all) Strategic
Communicators: A Synergized* Approach to Effective Two-Way
Communication (*The whole is greater than the sum of its
parts.)
- Larry Litwin, APR, Fellow, PRSA
In this podcast interview, Larry visits our studios to discuss the book, the state of public relations education, and how public relations practice has changed in the four decads since he launched his teaching career.
[powerpress]
Download Larry's bio from his website.
The Lubetkin on Communications podcast features interviews, conversations, and panel discussions of topics in the communications, journalism, and public relations fields. If you are interested in becoming a guest on the program, email Steve Lubetkin.
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