Preview Mode Links will not work in preview mode

The Lubetkin Media Companies

At the Lubetkin Media Companies, we tell our clients' stories in sound and images.

Our Professional Podcasts division produces award-winning, broadcast-quality audio and video program content for the Web.

Steve Lubetkin Photography produces dramatic and artistic corporate, event, documentary and lifestyle photography.

Our Elevator Pitch Videos unit creates economical entry-level videos for organizations and individuals for use as video résumés or for inclusion on their websites.

State Broadcast News is an audio, video, and photojournalism news service that produces our own original news coverage content for other news organizations and for our own branding.

We are members of the Professional Photographers of America, the American Society of Media Photographers, the National Press Photographers Association, the Society of Professional Journalists, the Online News Association, the Radio and Television Digital News Association, and the Guild of Professional Photographers of the Delaware Valley.

Steve is a Certified Legal Video Specialist (CLVS) based on examination by the National Court Reporters Association and has been commissioned as a Notary Public for the State of New Jersey.

The Lubetkin Media Companies LLC
708 Crestbrook Avenue
Cherry Hill, NJ 08003
+1.856.751.5491 studio
+ fax email

Aug 29, 2012

The Heritage Region of the International Association of Business Communicators will hold its 2012 conference, “Find your bridge,” in Pittsburgh October 12-14. This is the latest in a series of podcast conversations with top presenters from the conference discussing the topics they will cover in their conference appearances.

James Cerruti, Senior Partner, Strategy and Research, Brandlogic
James Cerruti, Senior Partner, Strategy and Research, Brandlogic

In this program, we speak with James Cerruti, senior partner for strategy and research with Brandlogic. His presentation at the Heritage Region Conference will focus on “Sustainability and Corporate Reputation: The Keys to Leadership.” James will report on BrandLogic's second annual Sustainability Leadership Report, a landmark study of real vs. perceived sustainability performance for 100 leading global companies.

You can learn more about how to “Build Your Bridge” to communications success by attending the IABC Heritage Region Conference, Oct. 14 -16, at the Westin Conference Center, Pittsburgh.  Register at:


James Cerruti brings to his senior role with Brandlogic over 20 years of experience in leading strategy, marketing, and brand consulting engagements, in North America and worldwide.

His consulting career includes executive posts as the president of Vivaldi Partners, a New York City-based marketing and brand consultancy; as one of the founding partners of FutureBrand, and as a director with Coopers & Lybrand.

His numerous brand strategy clients have included: Allianz, Bank of Montreal, CarlsonWagonlit Travel, CNA Financial, Deloitte, Deutsche Telecom, Dun and Bradstreet, First Union, FleetBoston, Hyundai Kia Motors, KPMG, MasterCard International, Merrill Lynch, Olympus, PNC Bank, PricewaterhouseCoopers, RBC Financial Group, Remy Cointreau, Scudder Investments, Siemens, State Street Corporation, Telefonica, US Bancorp and Zurich Financial Services.

James holds an M.B.A. in International Business from the Monterey Institute and a B.A. in Greek Archeology from Antioch University. He is fluent in Greek and conversational Spanish and French. His work has been published in the Journal of Business Strategy, among others.

Subscribe to the RSS feed in a reader Lubetkin Global Communications » IABC Heritage Region Subscribe to the IABC Heritage Region Conference Podcasts in the Apple iTunes Music Store.